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Service MVP Sales Training Podcast with Joe Crisara
I’m America’s Service Sales coach Joe Crisara, and I’ve been down the same path. For nearly 45 years, I performed services for clients just like yours, and like you, I suffered frustration & heartbreak, and I poured out the blood, sweat & tears it takes to survive. Over time, I learned to change how I did things so I got more traction and better results.
Service MVP Sales Training Podcast with Joe Crisara
From Tradesman to Business Owner: Building a Customer-First Plumbing Company ft. Brandon Fairley of Professional Choice Plumbing
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What separates an average plumbing company from a five-star customer experience?
In this episode of The Home Service Heartbeat Podcast, Joe Crisara talks with Brandon Fairley of Professional Choice Plumbing in Ocala about building a customer-first plumbing company focused on trust, training, and long-term solutions.
Brandon shares:
✅ His journey into the plumbing industry
✅ The “one call at a time” service philosophy
✅ Why customer communication matters
✅ How he trains plumbers differently
✅ Leadership lessons for home service business owners
✅ How AI may shape the future of plumbing
If you own a home service business, work in the trades, or want to improve customer experience and leadership, this episode is packed with valuable insights.
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