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Service MVP Sales Training Podcast with Joe Crisara
I’m America’s Service Sales coach Joe Crisara, and I’ve been down the same path. For nearly 45 years, I performed services for clients just like yours, and like you, I suffered frustration & heartbreak, and I poured out the blood, sweat & tears it takes to survive. Over time, I learned to change how I did things so I got more traction and better results.
Service MVP Sales Training Podcast with Joe Crisara
Here Is What They DON'T Teach You In Class About The Trades w/ Ahmad Shakur
In this episode of the Service MVP Podcast, Joe Crisara sits down with Ahmad Shakur, author of Service First Plumbing, to talk about discipline, humility, and the mindset that builds lasting success.
Ahmad shares his journey from Craigslist apprentice to plumbing business owner and author — revealing the lessons he learned from years in the trenches.
Together, break down the truth about what it takes to grow in the home service industry, build confidence, and lead with integrity.
What You’ll Learn:
✅ How discipline and humility shape lasting success
✅ What “Service First” really means in the plumbing trade
✅ The difference between experience and wisdom on the job
✅ How to stay curious and committed in a changing industry
✅ Why every technician should think like an owner
If you’re a plumber, HVAC tech, or service professional looking for real, actionable advice to grow your career and mindset, this conversation is for you.
💡 Free Resources Mentioned:
Join the MVP Club! Start your 2-week FREE TRIAL today and dive into our comprehensive online courses. Don't miss out on this chance to boost your skills—join now!
https://go.servicemvp.com/mvp-club
Grab a free copy of Joe Crisara’s book, What Should We Do?, and start transforming your sales today!
https://book.servicemvp.com/get-your-book
Schedule a 10 Minute Call to find out how Service MVP can 3x your revenue!
https://go.servicemvp.com/schedule-10-minute-call